Paid Media

Could a Pay-Per-Click Advertising Strategy Work for You?


A pay-per-click (PPC) advertising strategy involves a plan to market your products or services through paid-for space. This may take the form of branded content, display ads, banners, paid search, or paid social;  any medium where you pay when someone clicks on your ad. The advantage of using carefully placed, paid-for ads is that they usually generate a higher-than-average ROI, as they are displayed in a premium location where your target audience is highly likely to want what you have to offer.


Connectivity specializes in PPC on the following platforms:

  • Google AdWords
  • Facebook
  • LinkedIn
  • Instagram

Our advertising agency can work with larger organizations with a national reach, as well as with smaller local businesses that have a specific geographical focus. Our work can be easily scaled up or down, ensuring each client receives a service that is right for them.


Just because a media strategy includes pay-per-click advertising, it does not necessarily have to be expensive. If used correctly, PPC provides enviable exposure for an extremely reasonable price. With years of experience in using paid search and paid social, Connectivity Strategy can work with you to place your ads where the people who want or need your products are pro-actively looking to buy exactly what you have to offer.


Using PPC enables brands to target their ads to those people and companies who are most likely to respond. This ensures maximum ROI and minimizes the risk of increased traffic with no commensurate increase in positive behavior or improved sales. Call +1 727-416-2839 or fill out our contact form to find out more about the benefits a PPC strategy could accrue for your company.

Available Positions

Does Connectivity Strategy seem like the kind of place you’d want to work? We’re always looking for new talent in St. Petersburg! I If you think we’d make a good match, send us your resume to be considered for marketing and advertising roles.

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